摘要
中国篮球职业联赛经历14年的不断完善,逐步成为一项具有独特文化内涵的赛事。此文从CBA联赛的主场文化、球队文化、球迷文化和品牌文化等几个方面,对中国CBA男子篮球职业联赛文化进行阐述分析,旨在使中国篮球职业联赛文化得到进一步丰富发展,为将CBA打造成为具有世界影响力的精品联赛做出贡献。
CBA basketball professional league match has become a match with unique culture meaning because of 14 years development.The article analyzes CBA men basketball professional league match from home field culture,sports team culture,sports fan culture and brand culture etc.It aims at causing culture of Chinese basketball professional league match to develop,meanwhile doing contribution to making CBA become world force competitive products league match.
出处
《哈尔滨体育学院学报》
2009年第6期47-49,53,共4页
Journal of Harbin Sport University
关键词
中国
男子
篮球职业联赛
文化
China
Man
Basketball professional league match
Culture
