移动互联时代的设计变革Nokia应对iPhone挑战

Design Reform in Crisis How does Nokia Face the Challenge from iPhone?

Nokia应对iPhone挑战移动互联时代的来临,让手机行业重新洗牌,传统巨头诺基亚不得不面对来自iPhone等新产品的挑战。面对危机,诺基亚加快了全新的交互设计方式与技术开发。解放头部的交互体验能否带来用户的满意与支持?增强现实等技术的开发能否为设计提供更为广阔的天地?也许,重新回归行业巨人的位置,就需要靠这些技术与设计的强化与不断完善。

With the arriving of Mobile Internet,the phone design is changing rapidly.With the reduction of 3G price in China,more and more people use cell phone to realize the access of internet all the time.Our lives are increasingly digitalized,in response to this trend,we need smart design to interact with the growing mass of information, and bring us more intuitive and convenient life.Nokia has made some interesting improvements in this area.