创意引擎的英国味道

nspired Design from Great Britain

英国,作为全球最知名"创意岛"的实力和影响力正逐步增强。英国知名创意大师佐雷尔爵士从教育体制、设计师发展、优秀设计的标准,及政府和基金支持等层面为我们逐步揭开创意岛的神秘面纱。

Britain has been regarded as one of the leading countries in design field all over the world.British designers share their experience with each other through design forum and all sorts of social activities on this creative island.People from all walks of life integrate design into their life and the creative talents are needed in all industries.Sir John Sorrell,known as a passionate designer,is the mainstay in British design field.He has been engaged in design for 40 years.John Sorrell explained the most typical and successful cases in 5 aspects:the prospective education system in Britain,the formation and promotion of the mature idea from designers,how to communicate with customs ideally,the impact of design from marketing,and the all-out support of the creative industries by British government and fund organization,to unveil the secrets and mysteries of the creative island.