2J.Thomas McCarthy, McCarthy on Trademarks and Unfair Competition $24:80. (4th ed. 2005).
3Robert N. Klieger, Trademark Dilution: Tile Whittling Away of the Rational Basis for Trademark Protection,58 U.Pitt. L. R.ev. 789, 794(1997).
4Restatement (Third) of Unfair Competition $25 cmt. C(1995).
5Restatement (Third) of Unfair Competition $25 (b)(1995).
6San Francisco Arts & Athletics, Inc. v. United State Olympic Committee, 483 U.S. at539 (1987).
7United States Trademark Association Trademark Review Comm., Report and Recommendation to USTA President and Board of Directors, 77 Trademark Rep. 375, 455(1987).