通向未来的企业

Companies heading towards the future

今年5岁的淘宝可以用来打败沃尔玛的武器是什么?淘宝人的回答是"草根创造力"。今年淘宝的一大动作便是搭建起汇聚草根创造力的"开放平台"。和淘宝网一样,中国的很多行业与企业都在为"过冬"做着准备,但几乎所有的企业也都在思考和探索如何迎接即将到来的下一轮产业大变革。在新的商业游戏规则即将覆盖旧有格局之际,及早行动的企业将率先找到开启未来之门的钥匙。未来的企业将是何种形态?我们只能从当下的变革者身上去管窥未来企业的特质,其中的一些指向包括:通过开放式平台与外部资源协作,共造生态系统;以新的维度重新组合资源,重构新商业模式,实现跃进式发展;通过硬件平台和流程控制,管理创新的不确定性等等。如Google CEO施密特所说,"创新的故事从未改变过"。

What helps the five-year-old Taobao to defeat Wal-Mart? The answer offered by Taobao is its grass-rooted creativity. This year Taobao makes a big move by setting up an open platform for mobilizing creative power from the grass roots. Like Taobao, many industries and companies are preparing for the coming slump. And meanwhile almost all companies also try to explore the way of how to accommodate well the next industrial revolution. At the threshold of new rules replacing the old ones, companies who make the earliest move would find the key for the gat of future