摘要
现代网络技术的迅速普及,使报纸、广播、电视等传统媒体遭到了前所未有的挑战,媒体间依靠独家新闻来占领市场的可 能性越来越小,依托先进的技术手段来提升新闻传播效果,已成为越来越多电视台的一种选择。
<abstract>due to the quick popularization of modern net technology, traditional media such as newspapers, radio and TV have encountered unprecedented challenges. The way to gain the market with unique news has been becoming slimmer and slimmer; while the way to promote the news broadcasting effect through applying advanced technology has been becoming the unique option by more and more TV stations.
关键词
媒体竞争
网络化
资源共享
光缆连线
传播效果
<keyword>media competition
net-popularized, source share
optical cable connection, broadcasting effect
