社区居民对森林旅游影响的感知差异及态度类型研究

Perceptual Differences and Attitude Types of the Residents’ Influence upon Forestry Tourism

周边社区是森林旅游的重要组成部分。本研究通过对广东省江门市新会区圭峰山及小鸟天堂景区周边社区居民的实地调查问卷,运用SPSS16.0软件分析了社区居民对森林旅游影响的感知差异及其态度类型。研究表明,居民对森林旅游影响的感知体现为六个因素,正面感知大于负面感知。居民对经济效益因子的正面感知最为深刻,对生态环境影响存在负面感知。居民对森林旅游发展的态度可分为五种类型:理性支持者、条件支持者、中立者、特殊关心者与矛盾者。并提出了鼓励社区居民参与森林旅游业、开发森林文化体验项目、限制游客人数等发展措施。

The surrounding community is an important part of forestry tourism.By using questionnaires and SPSS16.0 software,the article investigated and studied the residents’ perceptions and attitude types to the impacts of forestry tourism in Guifengshan National Forest Park and Birds-Paradise.The results showed that the residents’ influence on the perceptions of forestry tourism can be exhibited by six factors,and the residents’ attitude could be divided into five types: rational supporters,supporters with conditions,neutrals,group with special concerns and persons with contradiction ideas.Some advice were given in this article,such as encouraging residents to participate forest tourism,developing experience projects of forest culture,restricting the number of visitors.