传统图形艺术与现代标志设计的结合

Combination of the traditional graphic art and modern logo design

随着信息时代的快速发展,标志在符号中有着相对特殊的意义,其通过精辟的形状将特定的信念与含义有效传达,标志在视觉语言中能够起到传递信息、相互交流的作用。传统图形艺术中具有的传统文化气息相对深厚,对加快现代标志设计发展速度有着非常重要的意义。因此,现代标志设计应该善于运用、尊重传统图形艺术,同时应该合理的进行变通求新,确保现代标志的设计能够具有较大的生命力。

With the rapid development of information era, signs have special significance in the symbol, the effective communication of the brilliant shape beliefs and the specific meaning, symbol to convey information, mutual communication in the role of visual language. With traditional graphic art in the traditional culture is profound, has a very important meaning to accelerate the pace of development of modern logo design. Therefore, the modern logo design should make good use and respect for traditional graphic art, at the same time we should be reasonable for flexible innovation, to ensure that the design of modern sign can have great vitality.