打造“山水文化”电站新形象——华能莱芜2×1000MW机组工程建筑形象策划

Building a new image of cultural landscapes for power station ——Image planning of engineering construction for Huaneng Laiwu 2×1 000MW unit

电站建筑的发展已引起越来越多的关注,为进一步提高企业品牌效应,业主对设计师提出的要求也愈来愈高.主要从建筑形式等方面对电站建筑的文化特性进行了探讨与研究,按照建设环境友好性电厂的发展思路,充分考虑电站建筑形象与文化特征的关系,创建企业的"品牌化"效应,打造"山水文化"电站建筑新形象.

People have been paying more and more attention to the development of power station construction.Owners are raising the requirement bar on designers even more.This paper explores the cultural features of power station projects from the aspects of architectural form,etc.Based on the thought of environmental-friendly power stations,it tries to examine the correlation between the image of power station and corporate culture which is to establish the effect of corporate brand,to build a new image of power station architecture with the culture of mountain and water.