从群众路线到交通运输工作的媒体策略

Media strategies for transportation work guided by the mass line

交通运输工作与人民群众的生产、生活息息相关,一直受到公众和媒体的极大关注。在从事交通运输工作的过程中,与媒体打交道是我们避不开也绕不过的一项工作。而要践行群众路线,除了要做好和群众面对面的交流,还体现在做好和群众在媒体层面的沟通。交通运输部门应采取直面群众、全面联系群众、正确引导群众以及真心造福群众的媒体策略,来提高在交通运输领域的媒体执政能力,提高群众对交通运输工作的满意度,为交通运输事业的发展创造良好的舆论氛围。

The transportation work is closely related to people's production and life, which has been the public and the media' s great concern. The transportation work can't avoid dealing with the media. To practice the mass line, transportation department shall make face-to-face communication with the masses, and also guide the masses to easily communicate with the media. They should face the masses, fully contact with the masses, correctly guide the masses and Sincerely serve the masses, which can enhance the transportation media administration capability, boost the mass satisfaction with transportation work, and create a good public opinion atmosphere for the development of the transportation.