摘要
应用资源理论和高阶理论,借助中国制造业中小上市公司相关数据,实证检验了企业家特征与竞争战略交互作用对企业成长的影响。结果表明:高学历企业家与差异化战略交互、输出型职能背景企业家与差异化战略交互,可带来更高销售增长率,而拥有生产型职能背景企业家选择成本领先战略可产生更好业绩。认为:企业在选择竞争战略时,应当充分考虑企业家自身的资源、特征等方面的因素。对于高学历、有输出型职能背景的企业家,采用差异化战略可能是一种较好的选择,而对于生产型职能背景、学历较低的企业家选择成本领先战略更好。
Based on the upper echelons theory and resource-based theory, the paper used the Listed SMEs in China's stock market, and analyzed the interaction effects between the entrepreneur characteristics and the competitive strategy to the growth of SMEs. The result shows that sales growth rate would be increased for the entrepreneurs with either higher education achievements or output function when the differentiation strategy is adopted, while high score would be achieved for the entrepreneurs with production function when low-cost strategy is adopted. The paper puts forward that entrepreneur's own resources and features should be fully considered while choosing the competitive strategy. It would be best to adopt differentiation strategy for the entrepreneurs with both higher education achievements and output function, while adopting low cost strategy for entrepreneurs with both production function and lower education achievements.
出处
《北京理工大学学报(社会科学版)》
CSSCI
2014年第3期75-82,共8页
Journal of Beijing Institute of Technology:Social Sciences Edition
基金
国家社科基金重点项目(12AZD098)
国家社科基金资助项目(11BJY078)
山东省自然科学基金资助项目(ZR2011GQ011)
关键词
企业家特征
中小企业成长
差异化战略
成本领先战略
entrepreneur characteristics
the growth of small and medium-sized enterprises
differentiation strategy
low cost strategy