摘要
文章以媒介转型为线索,回顾了2014年中国传媒业界和学界的焦点话题,分析了中国传媒业转型过程中面临的焦虑和失范问题,以及传媒业进行的创新探索。在此基础上文章提出了中国传媒业发展的几个趋势:即媒介内容生产将走向开放、定制;媒介社会化和社会媒介化的程度都将在融媒体的催化下进一步提升;传媒产业将从规模经济走向范围经济、集成经济;传媒失范问题的治理有赖于中国媒介生态环境的改善。
This paper explores the anxiety, anomie and innovation, exploration in media transformation in China, based on an analysis of hot topics among Chinese media practitioners and scholars in 2014. It argues that Chinese media are four trends: media production going to be open and customized; media being socialized and society being mediumlization; media industry going from economy of scale to economy of scope and integration; the problem-solving of media anomie relying on a better media environment in China.
出处
《编辑之友》
CSSCI
北大核心
2015年第2期14-18,共5页
Editorial Friend
关键词
媒介转型
媒介生产
媒介社会化
集成经济
失范
China's media industry
media production
media socialization
integrated economy
anomie