摘要
随着科技、经济和文化的发展,全球化时代已经到来,在人类社会全球化的转型过程中,一个现实的问题越来越凸显,即全球化与本土化的矛盾。如何理解全球化和本土化的含义,两者之间有怎样的关系,以及如何妥善处理全球化和本土化的引发的一系列问题,将是本文讨论的重点。
With the development of science and technology, economy and culture, the globalization era, human society in the transformation process of globalization, a practical problem is more and more prominent, namely the contradiction of globalization and localization. How to understand the meaning of globalization and localization, what is the relation between the two sides, and by how to properly handle the globalization and localization of a series of problems, will be the focus of this article.
出处
《佳木斯职业学院学报》
2014年第5期456-456,共1页
Journal of Jiamusi Vocational Institute
关键词
跨文化传播
全球化
本土化
文化霸权
cross cultural communication
globalization
localization
cultural hegemony