摘要
在信息化建设中,用户满意度是电信企业保持持续竞争力的关键,在电信业务、技术大变革的背景下,聚焦电信产品服务过程中同客户密切接触的群体一社区经理,研究社区经理服务与营销能力提升的主要问题,有针对性地进行方案设计并实施,来保证用户服务满意度提升,是电信企业获得竞争优势的法宝。
In the construction of informatization,customer satisfaction is the key to remain competitive telecom enterprise,under the background of telecom business,the technology of the big bang,focusing on telecommunications products and services with customers in the process of close contact with a community group manager,research community manager service and the main problems of marketing ability promotion,targeted for the design and implementation,to ensure the satisfaction of customer service is the key to telecoms companies gain a competitive advantage.
出处
《佳木斯职业学院学报》
2014年第11期163-165,共3页
Journal of Jiamusi Vocational Institute
关键词
服务
营销
信息化
service
marketing
informatization