摘要
20 0 3年夏 ,西班牙皇家马德里足球队访华成为“非典”后又一重大的“媒介事件”。许多媒体把“皇马访华”事件当作娱乐资源开发。“皇马访华”一时成为球迷狂欢的节日 ;许多媒体把“皇马访华”事件当作娱乐资源开发 ,显示了媒体的负功能“皇马访华”的娱乐性新闻报道中暴露出的种种负面现象和问题 ,说明中国一些新闻媒体和记者在职业认知上还存在着偏差和错误。
In the summer of 2003, the Spain football team Real Madrid paid a visit to China, which is a very influential “media event” after the period of SARS. Many newspapers, TV channels, magazines and broadcasting stations regarded the event as an important entertainment source. The fanatical media thronged to the spot to amuse the audience. This phenomenon exposes some problems existing in the entertainment news reporting and warns us that the Chinese media and some of Chinese journalists have improper conception of their occupation. To settle the problems, we should examine profoundly the journalistic vocational attainments and values.
出处
《湖南大众传媒职业技术学院学报》
2004年第1期93-96,共4页
Journal of Hunan Mass Media Vocational and Technical College
