摘要
行为金融学现已成为金融学研究的一个重要领域,本文简要介绍了行为金融学的产生背景及其理论基础,在此基础上,分析了其在资本市场上的投资策略。
Behavior finance has become an important field of finance research. This paper introduces its formation background and its theoretic basis. Hereafter, several opinions on its investment strategy in capital market are put forward.
出处
《软科学》
CSSCI
北大核心
2004年第4期49-51,共3页
Soft Science
关键词
行为金融学
产生背景
理论基础
投资策略
behavior finance
formation background
evolution history
theoretic basis
investment strateg