摘要
在社会主义市场经济的冲击下,高校体育如何进入市场并参与市场经济活动是一个新课题。本文从高校体育产业发展的背景和目的出发,分析了高校体育产业发展的现状、规模及存在的问题,提出了高校体育产业发展的一些实验性经营模式和对策建议。
Being living, socialism market economy shock is geted off, how gym in university goes into the marketplace, and to have a hand in the market economy maneuver is a fresh task.Backdrop and aim that the original was developed through the gym property in university are start off, analyse the present situation that the gym property in university was developed. The scale reaches the problem that is , proposing some the tests managements patterns that the gym property in university was developed is proposed with the countermove.
出处
《青海师范大学学报(哲学社会科学版)》
2004年第5期17-20,共4页
Journal of Qinghai Normal University(Philosophy and Social Sciences Edition)
关键词
高校体育
产业化
市场经济
体育市场
gym in university
industrialization
market economy
gym marketplace