中外零售业态的比较研究

Comparing Research of Sino-foreign Trade Pattern

零售业态的产生、发展、成熟和衰退,一方面与企业的管理和经营战略有关;另一方面,更重要的是和市场竞争,市场需求和技术发展有着紧密的联系。通过收入因素、技术因素、分类标准和业态群体,分析零售业态发展的内在规律;通过对百货店、超市、便利店、专业店和连锁店等几种业态进行中外比较,研究我国零售业态发展的偏差和缺陷。

The gereation developement, mature and decline of trade pattern are not only related to the manegement and operation strategy of the firm, but also to the market competition, market demard and technologicas development. Through the income factor, technological factor, classified standard and the colony of achievement state, analyzing the inherent law of the development of trade pattern; And through comparing several kinds of achievement states, such as department store, supermarket, convenience store, professional shopa and chain store, etc., studying deviation and defect of our country's development of retail achievement state.