媒介经营中若干法律问题的思考

Consideration of Several Juristic Problems concerning Media Operation

对媒介经营在传媒产品的生产、传播、广告经营和资本运营、人力资源管理等方面存在的法律问题进行了分析和总结,从法学和传媒经营管理两个不同学科的交叉点上着手,以法律视角观照传媒经营中的法律问题,进而提出问题,并探求解决相关法律问题的方法。

Based on analysis and summary of the juristic problems concering media production,promalgation,commercials management,capital operation and human resources management,this paper begins with the research from the intersent of both law and media management.This paper also puts formard some juristic problems and the ways to solve them.