摘要
采用迈克尔·波特 [美 ]竞争战略理论分析模型 ,对中国皮革化学品行业的潜在进入者、买方的讨价还价能力、供应商的讨价还价能力、替代品的威胁及现有企业的竞争逐一进行了分析 ,并结合行业新的动态 ,从可持续发展与WTO、行业整合及周边国家发展、行业相关各方的影响作了补充分析 ,拟帮助企业找出关键影响因素 ,制订对应措施 ,抓住制革行业大发展的机遇 ,提升国产皮化的市场份额 ,促进国产皮化持续、快速发展。
Bargaining abilities of purchaser and supplier,threatening of substitutes and potential incomers in Chinese leather chemical industry were discussed by using Misk's work[U.S.A]. Furthermore,sustainable development,WTO,development of circumjacent countries and also effects of correlation industry were analysed. Hope to help enterprise to find pivotal effects to make deals to catch the development opportunity of leather industry,raising market portion of domestic leather chemical industry and accelerating them sustainable developing.
出处
《中国皮革》
CAS
北大核心
2004年第13期7-9,共3页
China Leather
关键词
皮革化学品
竞争
影响因素
leather chemical competition influence factor