快速反应在服装营销中的应用

Application of Quick Response in Apparel Marketing

针对目前我国纺织服装行业的发展现状 ,提出在服装企业的营销管理中应用快速反应的重要性 。

In the light of the status quo of apparel industry in China, raise the importance that applying quick response in apparel marketing and management, further more give a deeply discussion about the quick response in apparel marketing.