摘要
本文阐述了在现代社会中政府进行形象塑造的必要性和重要性,并主要从行政领导者的意识和行为方面分析了政府如何进行形象塑造。
This paper briefly explains government,like enterprise, also needs to improve its image in modern society. During the course of modelling the government's image, public servants, especially administrative leaders play a leading role.
出处
《华北航天工业学院学报》
2004年第3期43-45,共3页
Journal of North China Institute of Astronautic Engineering
关键词
政府
形象塑造
必要性
行政领导者
government
modelling its image
necessity
administrative leaders
