误导行为的法律规制

Legal Regulation on Misleading Behavior

误导行为是国际公认的一种典型的不正当竞争行为和损害消费者权益的行为,但是我国法律对误导行为的立法却极不完备。指出了我国目前立法在误导行为的法律界定、一般性条款、构成要件和法律责任4个方面存在的缺陷或漏洞,并就此提出一些建议。

Misleading behavior is widely acknowledged by the international society as a typical illegitimate competition behavior. But the Chinese legislation concerned is not yet through and complete. In reference to the legislation of other countries and international conventions in this area, the author of this paper concludes that the current Chinese legislation is deficient or flawed in four aspects, namely the definition, the general clauses, the standard and the legal responsibility, and comes up with some suggestions for improvement.