浅谈我国入世后零售业竞争发展战略

Discuss the competition development strategy of retail business after our country's entry into WTO

面临入世后外资零售企业的涌入,我国的零售业要摆脱困境,关键在于经营创新战略定位,文章从市场定位、成本战略、服务意识、商品战略等方面对此进行阐述。

After entering the WTO, the foreign capital retail enterprises pour into our country, if the retail business of our country should break away from the predicament, the key lies in innovating and making a reservation with strategy. This article explains this from such respects as market orientation, cost strategy, service consciousness, goods strategy, etc..