提升企业核心竞争力的实践与思考——两家典型国有企业的实证分析

Practice and Reflections on Strengthening the Core Competitive Power of Enterprises——An Illustration of Two Typical State-owned Enterprises

企业核心竞争力的提升关系到企业的可持续发展。通过对陕西鼓风机(集团)有限公司和沈阳鼓风机(集团)有限公司两家优势国有企业提升企业核心竞争力的实证分析,发现企业的核心竞争力在于企业经营理念,即企业战略规划思维。理念创新成为企业提升核心竞争力的灵魂。必须通过体制创新、技术创新、营销创新、文化创新和进行供应链管理、建立市场战略同盟、实施产权制度改革等内外部途径的共同作用、有机配合及有效运用来提升企业核心竞争力。

The core competitive power is the key to the sustainable development of enterprises.An illustration of the core competitive power of two typical state-owned enterprises,Shaanxi Air-blower limited Company and Shenyang Air-blower limited Company indicates that management idea,namely,the strategic thinking of an enterprise determines its core competitive power with creation of ideas as the soul.The core competitive power of an enterprise may only be upgraded by reforms in system,technology,salesmanship,culture,management,market strategy as well as property right system,etc.