红花绿叶总相宜——谈正负形的创意与表现

A Red Flower Needs to Be Set off by Green Leaves

:在现代图形设计中,负形已不再只是仅仅作为衬托正形的底色,而可以通过种种联想,在保留正形完整的基础上,把它也设计成一个完善的形态。正负形的并存,不仅可以体现一定的精神内涵,同时,在视觉上可以形成一种独特的错视效果,从而使图形能够出色地完成吸引受众、传递信息的使命。

In modern figure design,negative figure is not considered only as the set-off of the positive figure. It is now designed as an intact figure through various associations based on the intactness of the positive figure. The co-existence of the positive and negative figure presents definite spiritual connotation,meanwhile it forms a unique visual effect and makes the figure attractive to the readers and fulfils its information function wonderfully.