摘要
当今许多经典的标志设计用汉字设计元素所表现的美感和蕴涵的精髓,应为人们去分析和研究。文章简明阐述了汉字标志符号设计的4种特性,给标志设计艺术领域提供一定的指导作用。
It is especially worthwhile to analyze and study the aesthetic essence embodied in Chinese characters as a design element in many classical logo design. Four characteristics of logo design using Chinese characters were discussed. It was meant to offer reference in the field of artistic design of logos.
出处
《包装工程》
CAS
CSCD
北大核心
2004年第4期68-70,共3页
Packaging Engineering
关键词
汉字
标志设计
视觉符号
特性
Chinese characters
Logo design
Visual symbols
Characteristics
