动态环境中的管理创新与创造性思维

Management Innovation and Creative Thinking in a Dynamic Environment

理论界对管理创新有各种不同观点,然其内容却大同小异。通过对动态经营环境中管理创新的时代特征的分析,可以看出创造性思维是管理创新的思维基础,创造性思维对管理创新有两方面重要贡献。

There are various views on management innovation, but they vary little in content. Through an analysis of the times characteristics of management innovation in a dynamic business operation environment, it is revealed that creative thinking is the basis of management innovation, and creative thinking can make two great contributions to management innovation. 