汽车竞争产品信息分析系统的设计与实现

Design and Implementation of Information Analysis System for Auto Competitive Products

汽车行业日趋激烈的竞争态势使企业面临比以往更加复杂的生存环境,通过建立汽车竞争产品信息分析系统,可以及时了解竞争产品的特征以及竞争对手的战略信息,为企业制定产品营销策略提供有力支持。设计和实现该系统的关键点在于系统的软件架构、数据库设计、系统功能以及系统的安全性设计等。

The strong competitive situation of the automobile trade makes enterprise face more complicated living envi-ronment than before.Setting up information analysis system for auto competitive products can find out characteristics of the competitive products and strategic information of the competitor in time and support enterprise making effective marketing strategy of the products.The key issues to construct the system lie in the design of software framework,databases,functions and security,etc.