摘要
我国移动通信市场近几年取得了巨大发展 ,但发展的背后却是移动通信运营商之间盲目的价格战。随着市场竞争的规范化发展和我国移动通信市场对外资的开放 ,我国电信企业必须走出价格战的误区 。
The mobile phone market of China has been developed largely in recent years, but in fact it is the blind price competition among the mobile phone dealers. With the standardized development of the competition and the foreign capital's entering into the internal market, mobile phone dealers should get over the mistakes of price war and seek the continual development by promoting service level.
出处
《商业研究》
北大核心
2004年第19期116-118,共3页
Commercial Research
关键词
移运通信
价格竞争
服务价值
mobile communication
price competition
service value