摘要
对突发性重大新闻的报道直接关系到报纸的公信力、影响力以及在读者心目中的形象。报纸要强化竞争意识 ,抓住契机 ,设置议题 ,增强报道的吸引力和可读性 ;还要把握分寸 ,突破“禁区” ,创新业务 ,超越自我 ,以树立良好的形象 。
The report on paroxysmal state important news is directly related to newspaper public credit power, influence power and the image in the reader's heart. The newspaper needs to intensify its competitive consciousness, seize chances, set topic for discussion and boost up the report attraction and readability. At the same time, the newspaper also needs to exercise sound judgement, breach “restricted zone”, bring forth operation and exceed selfhood so that it can build up fine image promoting newspaper core competence.
出处
《暨南学报（哲学社会科学版）》
CSSCI
2004年第5期96-102,共7页
Jinan Journal(Philosophy and Social Sciences)
基金
国家社会科学基金重点项目"报业集团核心竞争力与改革创新问题研究"(批准号 :0 3AXW 0 0 1)
关键词
突发性
重大新闻
报纸
核心竞争力
paroxysmal
important news
newspaper
core competence
