企业文化建设与应对入世挑战、提升企业核心竞争力

Enterprise Culture Construction and Facing the Challenge of WTO Entry Enhancing the Enterprises' Core Competition

本文重点阐述了做好企业文化建设的重要性,及通过建设优秀的企业文化来提升企业核心竞争力的几个途径。

This article puts emphasis on illustrating the importance of doing well in con-structing enterprise culture, and several means to enhance the enterprises' core competition byconstructing excellent enterprise culture.