为啤酒市场拨开迷雾——访中国食品发酵工业研究院副院长张五九先生

Blow away Fog for Beer Market

张院长(以下简称为张)：可以说，啤酒是一种在生活富裕情况下的饮品，中国成为世界最大的生产消费国，这反映了中国国民经济的快速发展。另一方面，我们的人均消费量还低于国际水平，潜力巨大。正因为这样，才吸引了更多的眼球。在“地球村”的概念深入人心、国际交往密切的今天。

In a long time, China beer market was puzzled several problems: giant enterprise' outstretched strategy, beer barley need export, developing new flavor beer etc. To them, insiders has own opinion, not a common understanding. Mr. Zhang Wujiu, the vice dean of China Food Fermentation Research Institute gave the answer for reference. He underlined domestic enterprise could get experience from foreign strong company, middle and small firm should keep their features. Besides he pointedout the problem in application in barley and hop, and hoped brewers can develop more beer flavor.