4Formica, S. & M, Usual (1996), A Market segmentation of festival visitors: Umbria Jazz Festival in Italy, Festival Management and Event Tourism, 3 (4), 175-182.
5Hu, Y & Ritchie, J R B (1993) . Measuring destination attractiveness: A contextual approach [ J ] .Journal of Travel Research. 32 (2), 25-34.
6Meeting, Conventions and Expositions (1995), 178-179.
7Mongomery, R J & S K Strick (1995) .Meeting, Conventions, and Expositions: An Introduction to the Industry, New York, NY; Van Nostrand Reinhold.
8Nunnally, J C (1978) . Psychometric Theory, New York: McGraw- Hill, 13-24.
9Alkjer, E (1970), Character and Problem of Congress Tourism Publication de 1' AIET10, 7-19.
10Choi Jeong- Ja (2000), Association Planning site selection and satisfaction a association market, Kansas State University,Manhation Kanas, Doctor of Hdlosophy, 59-109.