摘要
通过对“观赏型”体育消费及其相关问题的理论探讨 ,明确提出 :“‘观赏型’体育消费市场经营主要不是体育比赛 ,崦是提供能够满足体育观众社会和心理各种需求的、高质量的、观看体育比赛的环境条件。”等新观点。提出了“观赏型”体育消费市场“关心经济发展、创造体育文化 ,关心国际政治、创造世界和平 ,关心身体健康、创造健康生活”
By analyzing the theory of Observing Type of Sports and Recreation Consumption and it's relative, the author puts forward an idea that the market of Observing Type of Sports and Recreation Consumption is not limited to sports contests, but the circumstance provided for audience to meet their needs of enjoysing a high quality contest. And the author also thinks that it will do good to all to develop this market.
出处
《南京体育学院学报(社会科学版)》
2000年第3期20-23,共4页
Journal of Nanjing Institute of Physical Education
关键词
体育消费
“观赏”
市场
sports and recreation consumption
observe
market