试论学报的版面语言、版面设计及审美价值

On the Language of Layout and the Aesthetic Value of a University Journal

学报的版面语言具有评价稿件、表达编辑思想 ;美化版面、吸引读者 ;展现个性、指导读者的功用。同时作为版面语言的设计须遵循内容与形式、编者与读者的互动、规范与个性、整体与部分相统一的思想性原则和整齐划一、对称平衡、虚实对比、组合分割的艺术性原则。美化学报版面应从封面设计、版式设计两方面入手 ,探索其蕴含的美学特征 ,提高版面形式的审美价值 。

The language of layout of a university journal has such functions as commenting on articles ,expressing the editor's thoughts, enriching the journal to attract readers ,presenting its individuality and instructing readers. The language of langyout must adhere to the following basic rules: the unity of contents and forms ,the mutual activities of editors and readers ,the unity of generality and individuality and the unity of the whole and the parts .The first step to beautify the layout of a university journal is to design the bookbinding and format so as to discover the features of the aesthetics and improve the aesthetic value . In this way ,our readers will enjoy the beauty and instruction .