摘要
中国期刊市场呈现六大特征 ,已全面启动并进入激烈的竞争时代 ,但发展不平衡。入世使中国期刊业面临着更大的机遇和挑战。必须不断关注国内外市场 ,积极探索新形势下应对竞争的策略和方法。
The six features of chinese periodical market show that its violent competition has formed;the admittance into WTO brings forth a large opportunity and challenge to chinese periodical.So,it must be paid the continual attention to the internal and external market and the active exploration of measure and method to meet the competition.
出处
《甘肃理论学刊》
2002年第2期74-76,共3页
Gansu Theory Research
关键词
期刊现状
冲击和挑战
出路与选择
periodical state
charge and challenge
outlet and choice.