包装设计与传统文化——甲骨文的附丽艺术

Packaging Design and Traditional Culture—The Enclosing Beautiful Art of The Inscription on Bones

传统文化在设计上的运用一直是设计师们关注的话题。甲骨文是我国目前发现的最早的最成熟的文字。甲骨文为包装设计中的图形构成形式、内包装的浮雕装饰及其形象的转换、材料的选用等注入新的生命和文化内涵 。

Traditional culture is a focus topic used in package. The inscriptions on bones or tortoises shells are our country's earliest ripest characters at present. Up still now, the total amount has already reached more than 154,000 slices, among which about 1000 can be distinguished. The form of figure, the relievo decoration in inner package and select material on package design were infused new life and culture connotation by the inscriptions on bones or tortoises shells. Its enclosing beautiful art in package design and its multidimensional values will be perceived and appreciated again by the world people.