新闻出版市场准入放松:前提、原则与思路

Release of the News and Publication Market Admittance:Preconditions, Principles and Framework

市场准入规制合理与否对新闻出版业发展具有重要影响。稳定的社会环境、明晰的企业产权、完善的市场机制 ,有效的监管体系、完备的法律制度是新闻出版市场准入规制放松的基本前提。从我国新闻出版业现状和国际趋势看 ,市场准入制度的变革必须以进一步完善社会主义市场经济体制为目标 ,遵循循序渐进、公开合法、分类指导、市场效能原则 ,规范和保护市场主体资格 ,创造公开、公正、公平的市场竞争环境 ,鼓励和促进市场的发展 ,提高经济效率 ,保护社会公共利益 。

A rational system of rules and regulations of admittance of the news and publication market is very important for its development. A self-contained legal and institutional arrangement, a well-developed competitive mechanism, a wholly working monitoring system for the market, a steady social macro environment, and clear property rights for enterprises are required as preconditions for the release of the news and publication market. As we can see from the development trend of the news and publication industry of China and that of the world, reform of the news and publication market admittance in China should be comply with the general goal of the reform of its socialist market economy. Our research argues that the reform of the admittance should follow the principles of safe orientation, proper sequence, open and validity, separately guiding, and market effectiveness. To build such a framework for the reform, it is required to regulate and protect the players of the news and publication market for their activities; to create a public, fair and equal competition circumstance; to stimulate and promote the development of the market; to stimulate the increase of the economical effectiveness; to protect the public interest and guarantee the ministerial safety.