商标权与知名商品的特有名称冲突问题研究

Study on Conflict between Right of Trademark and Specific Names of Famous Goods

在形形式式有关知名商品特有名称和商标权的案例中 ,较少能够看到这两者的直接冲突 ,而这种形式的冲突理应与其他知识产权的权利冲突一样 ,受到理论界、司法实务界和企业界的关注。知名商品的特有名称是否是商家手中的不二法宝 ?商标权这个家喻户晓的概念在知识产权的框架中是否还拥有重量级的地位 ?在这两权利的冲突中 ,法院应遵循怎样的原则 ,考量何种因素 ,才能更好地保护当事人、消费者和社会公众的权益 ?

It is few to see the direct conflicts between the specific names of famous goods and the right of trademark in relevant cases. These attract in the communities of theory, judicature and enterprises as other cases concerning the intellectual property rights do. How can the court handle such cases?