“篮球职业化”概念的界定

The delimitating of concepts about basketball professionalism

通过对职业和业余运动员 (俱乐部 )的比较 ,指出了“篮球职业化”的定义。即 :按照市场经济的运行规律 ,利用高水平篮球竞技的商品价值和文化价值 ,参与社会商业活动与社会文化活动 ,并在获得经济收入的同时 。

What is basketball professionalism? In resent years, it had become a focus of the theory research on basketball professionalism . After analyzing the predecessors' achievement of research and comparing the professional athletes(club) with amateur's,the author pointed out the definition of basketball professionalism. That was, in accordance with the moving rule of market economy, it participated in the moving of social commerce and social culture by using value of commodity and culture in high basketball sport. It was a moving mode of sports which satisfied people's enjoyment in spirit as gaining economic benefits.