成功无极限(英文)

The Sky’s the Limit

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摘要 Tony Fernandes1 understands the risks and rewards of breaking the rules.Three years ago,at the age of 36,he quit as vice president of Warner Music Group2inSoutheastAsiaandpurchased,withthreepartners,MalaysianairlineAirAsia3.AsCEO(Chiefexecutiveofficial),hehasusedacombinationoflowcosts,lowfaresandanopenandinformalmanagementstyletoturnitintoAsia’sbiggestlow-costcarrier4.Asaresult,copy-cat5discountairlines6arespringingup7alloverAsia,andaboutfourmillionAsianswhoneverflewbeforeAirAsiacamealongnowtravelbyair.Candid8,friendlyandoutspoken,Fernandeshasadown-to-earth9formulaforsuccess.Herearesomeoftheingredientsof hisr ecipe. Tony Fernandes1 understands the risks and rewards of breaking the rules.Three years ago,at the age of 36,he quit as vice president of Warner Music Group2inSoutheastAsiaandpurchased,withthreepartners,MalaysianairlineAirAsia3.AsCEO(Chiefexecutiveofficial),hehasusedacombinationoflowcosts,lowfaresandanopenandinformalmanagementstyletoturnitintoAsia’sbiggestlow-costcarrier4.Asaresult,copy-cat5discountairlines6arespringingup7alloverAsia,andaboutfourmillionAsianswhoneverflewbeforeAirAsiacamealongnowtravelbyair.Candid8,friendlyandoutspoken,Fernandeshasadown-to-earth9formulaforsuccess.Herearesomeoftheingredientsof hisr ecipe.

作者 Tony Fernandes 陈芳蓉

机构地区亚洲航空公司上海外国语大学

出处《大学英语》 2004年第12期22-25,共4页 College English

关键词《成功无极限》大学英语注释读物阅读欣赏

分类号 H319.4 [语言文字—英语]

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大学英语

2004年第12期

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成功无极限(英文)

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