西部地区绿色食品产业发展问题与对策探讨

The Development of the Green Food Industry and Its Countermeasures in the West

西部地区因蕴藏着丰富的自然资源而具有发展绿色食品产业潜在基础,但不断恶化的生态环境、薄弱的生产技术因素,滞后的绿色观念和乏力的营销手段限制了产业的扩张,因此,实施绿色农业发展战略,提高绿色意识,加强科技支撑体系建设,选择以建立批发网络、连锁营销方式来开拓国内外市场是推进西部地区绿色食品产业发展的有效之策。

The westem area has the potential of developing green food industry as a result of containing the rich natural resources,but continuously deteriorated ecological environment and weak manufacture technique element. The weary marketing measures and green viewpoint confine the enlargement of industry,so implementing the green farming development strategy,improving the green consciousness,strengthening science and technology supporting system,developing the marketplaces home and abroad by means of establishing wholesale network and linked mar- keting are effective tactics to put forward the development of the western area green food industry.