摘要
通过对长春市旅游业发展现状的阐释以及对长春市文脉和受众调查分析,运用城市旅游形象系统理论对长春市旅游形象进行科学的定位。
After explanation of present situation of tourism development and analysis of cultural train and tourists inquisition of Changchun city, the author fixed the image position of Changchun tourism scientifically by using the systemic theory of city tourism image.