国际性工程公司中ERP与CRM的整合及系统化

Integration and Systematization of Enterprise Resource Plan and Customer Relationship Management in the International Engineering Co.

依托计算机技术的网络平台,将企业资源计划ERP和客户关系管理CRM进行整合和系统化,实现企业数据畅通和与客户的互动营销,以形成国际性工程公司的竞争优势。

It is integrated and systematized with Enterprise Resource Plan and Customer Relationship Management based on the computer network for accomplishing the corporation with the smooth data flow and the interactive sales of clients,to form international engineering corporation competitive advantages.