电子商务模式及企业战略选择

E-commerce Mode and Enterprise' s Strategic Choice

目前,面对电子商务的蓬勃发展,企业应该如何发展自己的电子商务模式并使之符合自身发展战略的要求,使电子商务成为企业开拓市场和增加利润的力量源泉。电子商务模式与企业战略的关系非常密切,企业对二者关系的清晰认识将使企业的电子商务得到快速发展,进而提高企业效益。

At present,facing the flourishing development of e-commerce,how s hould en terprises develop one ' s own e-commerce mode and make it accord with the demand s for one' s own development strategy,make e-commerce become the source of explo ding market and increasing profit.There are close relations between e-commerce m ode and business strategy.Enterprises will make e-commerce develop fast because of clear understanding of the relations,and then improve their benefit.