陕西苹果产业发展现状与发展思路

Present Situation and Developing Thought of Apple Industry in Shaanxi

立足于分析陕西苹果产业现状,对陕西苹果的优势和劣势进行了分析,重新审视了陕西苹果的优势和潜力,指出陕西苹果在发展中存在的品牌形象、品种结构、产业化程度等方面的问题,在此基础上针对陕西今后如何发展苹果产业提出了几点建议,并提出了强化品牌战略、深化产业发展、增加知识投入等新思路。

It is significant to reinforce management of apple industry in Shaanxi, to manage and develop apple to establish and sustain a core role for China in apple production, and to construct Shaanxi into a competitive province in the western regions of China. Based on the analysis of situation of apple industry in Shaanxi, This article analyzes advantages and disadvantages of apple in Shaanxi, takes a new review on the potential of apple in Shaanxi, and puts forward some views on the development of the apple industry. On the basis of these analyses, the article gives some new ideas on the development of apple industry in Shaanxi in the future.