创造环保型企业价值初探

On Creating the Environmental Protection Enterprise Value

随着人们生活质量的提高 ,无论是员工对企业的生产环境和工作环境的要求 ,还是消费者对产品环保性能的追求都会更严格、更高。企业要想长久处于不败之地 ,就不能把竞争的手段仅仅体现在价格、营销、技术等传统领域内 ,防止污染、保护环境、采用新能源、新材料将为企业提供新的竞争手段 ,带来新的竞争优势 。

With the improving in living conditions, it would be stricter not only in employee’s hope for environment of production and work, but also the consumer’s demand of green property. So the enterprises must prevent pollution, protect the environment and adopt new energy sources and revelation, besides competing through price, marketing and technique in order to deal in forever, which will provide the new competition means for the enterprise and bring the new competitive advantages. Therefore, creating the enterprise value of the environmental protection will be the best way of acquiring development and competitive advantages.