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现代酒店餐饮的经营方向与对策

Strategies and Development in Modern Hotel F&B Management
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摘要 现代酒店餐饮的经营方向,一是要创新,二是要搞好优质服务,除了酒店的硬件要达标,管理要上水平以外,酒店以顾客为中心的软件服务,即用户宾至如归,宾去思归的服务标准,是现代酒店餐饮管理的核心要求。酒店菜品不仅要具有新、奇、特感,在经营的菜品上要有创新意识,在色、香、味、形、质、养、皿等方面要创新猎奇,适应人们的口味,适应饮食文化的需要。 Modern Hotel F&B management is oriented to the following: one is to have creations;the other is to provide good service.Not only the hardware(facilities and equipment of the hotel )and the management should be met to the required stan dard,but also the software service centred to the guests.In brief,the principle service requirement of modem hotel F & B manage ment is let the guests enter the hotel with homelike treatment and leave the hotel with homelike“hotel-sick”The varieties of food provided in the hotel should not only be new,peculiar and special with self-creation,but also be special in their way of colour, smell, taste formation,quality,nutrition and containers which are welcomed by the guests and meet the need of their food culture.
作者 崔玉江
出处 《天津成人高等学校联合学报》 2000年第3期90-92,共3页 Journal of Tianjin Adult Higher Learning
关键词 现代酒店 经营方向 餐饮管理 服务标准 以顾客为中心 软件服务 优质服务 适应 创新意识 要求 creation good service psychological requirement of the guests sales promotion service strategy
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