摘要
英语广告语言作为现代英语的重要组成部分,有其独特的词汇特色和修辞特色,这些特色体现了英语广告语言所蕴涵的深厚文化底蕴,使英语广告语言在文化交际中起到了重要作用。
English Advertising language is the important component of modem English. It has unique language features which are the reflection of the English culture. English Advertising language plays an important role in the intercultural communication.
出处
《黑龙江教育学院学报》
2005年第2期71-72,共2页
Journal of Heilongjiang College of Education
关键词
英语广告语言
文化
词汇
修辞
English Advertising language , culture , the features of words , rhetorical feature
